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Binny Plants Tailored Marketing Package

Updated: Oct 13, 2022

At the start of 2022 we started a three month marketing campaign for local plant nursery Binny Plants.

Binny Plants wanted to increase search engine ranking and online sales and so I put together a tailored marketing package for them which included social media and SEO services.

Over the course of the three month period a brief outline of the tasks completed for Binny Plants included:

  • Made a new Facebook page, Facebook Business account, contented IG and FB and set up commerce so products could be tagged in the organic posts (this is great for fast and direct sales)

  • Updated certain aspects on the front end of the website including the navigation menu and buttons

  • Added titles, meta descriptions and google categories on all pages and re-connected the site to the google business page

  • Added ALT tags to product images

  • Wrote quality, authoritative content on the site

  • Set up sitemap (this helps get the pages on your website indexed much faster with search engines. This in turn will help you rank substantially faster in search engine result pages).

I am pleased to say that the hard work paid off as the results spoke for themselves and Binny Plants started ranking in first position for some of their main keywords including "intersectional peonies for sale uk". Online sales, Facebook and Instagram reach also increased and the client was very happy with how everything went.

"I am loving how you have set up the Facebook page and how we do stuff on Instagram. That's brilliant. Thank you so much for all the work and I cannot wait to work with you further."
- Kobus Stander

We look forward to working more with Binny Plants in the future.

If you would like to increase your search engine ranking, get more engagements on social media and drive more sales to your website book in for a free consultation with me today!


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